Date: October 8, 2015
Time: 12:00-12:30 PM EDT (16:00-16:30 UTC/GMT) (17:00-17:30 BST)

About the topic:

Software is eating the world. If you are a publishing house or a media group, you need the right software tools to effectively showcase your offerings, attract and target your audience, and market efficiently. Digital Asset Management (DAM), Web Content Management(WCM), Digital Marketing and Big Data are the key foundational technologies but the technology landscape can seem very complex and confusing.

Drawing upon our rich experience of working with customers both in the publishing industry and across multiple industries, RSG's research director Kashyap Kompella will demystify the marketplace, highlight the key trends and describe the best practices in selecting the best-fit software tools for the media and publishing industry requirements.