Enterprise customers are expanding their budgets for digital transformation, but they have increasingly broad options for
how to invest those resources. Clearly software vendors are seeking a greater share of wallet, but there’s an expanding role for agencies and integrators who can provide more than just delivery services. Meanwhile, the analyst world is changing. Where can you go for no-bullshit advice that you can leverage in client engagements? This webinar will explain how RSG’s research and tools can help your team provide successful, early-stage guidance to enterprise customers. • Preview how to create a custom short list of vendors for each client engagement and generate a REAL quadrant based on their unique needs and strategic considerations • Examine an effectiveness model that other agencies utilize for their needs analysis while prospecting, which will uncover additional opportunities for your agency • Learn how to create a custom pitch and project deliverables more quickly • Discover a new approach to determine the software vendors with which you should alignLook forward to seeing you there.