How do you measure and evaluate your digital marketing and ad spend? For many organizations this is guesswork, but some of your peers have licensed marketing attribution solutions. How packaged are these platforms, and what do they do well (and not so well)?
Join RSG founder Tony Byrne for a rapid-fire tour of the marketing attribution technology marketplace, where he’ll share the methodology behind our just-released vendor evaluation stream.
Webinar: Selecting the Right Marketing Attribution Platform